Mindy is an online marketing consultant specializing in new media and data analysis, with experience in both the nonprofit and corporate sectors. She joined the team at Strategic Communications and Planning (SCP) in 2012.
As the National Council on Aging’s first new media manager, she developed and implemented their social media strategy, led employee training, and managed several online advocacy and marketing campaigns. Prior to her work at NCOA, Mindy spent three years at the Corporate Executive Board, where she conducted research on marketing best practices, advised heads of Marketing and their teams, and analyzed customer data and web metrics to support new product development.
Mindy graduated from Furman University with a B.A. in Art History, and on the path from there to here, she has worked as a print designer, web developer, defense contractor, business researcher, marketing consultant, and social media manager. Her unique perspective and attention to detail makes her an integral member of the SCP team.
